Audience Profile Research

The target audience I am aiming for mainly the 16-27 year old male and female middle class population and upper middle class. These are found in in these statistics from Pearl & Dean by the blue columns in graphs on the far left,

The reason I chose ABC1 and not C2DC is because looking through these graph.more. I’ve realise that middle/upper middle class people watch RomCom films more often and go to the cinema more often. This is my target audience because they stereotypically to be a very social class and many would chose the cinema to see there friends. The C2DC class are less likely to go to the cinema as they may not have much money or free time.

Here is a chart explaining the different class system:

Screen Shot 2015-11-18 at 12.29.31 PM.png

The GAP represents the general audience profile. My general audience profile is teenagers and young adults in general, because they watch more film in general and especially RomCom.

Screen Shot 2016-11-04 at 14.53.47.png

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s